Journalism - Public Relations and Advertising
One Year Technical Certificate - Curriculum Code 4150
The communications profession, especially journalism, has dramatically changed with the advent of the social media. Many journalists have left the newsroom to start their own ventures in public relations, marketing, advertising and other related fields. Unfortunately, many of them face immense challenges because of their lack of knowledge in social media, marketing and advertising. Similarly, marketing and public relations graduates also experience the same challenges. A comprehensive certificate program covering all these four areas – journalism, public relations, marketing and advertising – will be help these entrepreneurs launch their career goals. Lorain County Community College has articulation agreements with colleges and universities including programs offered by Lorain County Community College's University Partnership.
Learn more about journalism programs at LCCC
| Fall Semester (First Year) |
| ECNM 152 |
Microeconomics |
3 |
| ENGL 161 |
College Composition I |
3 |
| JRNM 151 |
Journalism I |
3 |
| JRNM 153 |
Principles of Public Relations |
3 |
| SDEV 101 |
College 101 ^ |
1 |
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| Spring Semester (First Year) |
| ECNM 151 |
Macroeconomics |
3 |
| JRNM 152 |
Journalism II OR |
3 |
| JRNM 221 |
Introduction to Photojournalism OR |
|
| TCMN 278 |
Introduction to RV Field Production > |
|
| JRNM 222 |
Newspaper Editing and Design > |
3 |
| JRNM 223 |
Social Media for the Newsroom > |
4 |
| MKRG 251G |
Principles of Marketing > |
3 |
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| Summer Semester (First Year) |
|
| MKRG 245 |
Social Media Marketing OR > |
3 |
| MKRG 255 |
Advertising and Promotion Management> |
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| Total Credit Hours: 32 |
1. > Indicates that this course requires a prerequisite.
2. ^ A student must register for the orientation course when enrolling for more than six credit hours per semester or any course that would result in an accumulation of 13 or more credit hours.
Established January 2012
Revised March 2013
Effective August 2013