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Business Administration/ Marketing

Business Administration - Marketing Major

Associate of Applied Business

This program is designed to prepare individuals for employment in a variety of marketing/administrative positions. The focus of the program is skill building in the areas of communications, consumer behavior, sales management, advertising and promotion, and service marketing. Lorain County Community College has articulation agreements with colleges and universities including programs offered by Lorain County Community College's University Partnership.

Fall Semester (First Year)
ACTG 151 Accounting I - Financial 4
CISS 121 Microcomputer Applications I 3
ECNM 151 Macroeconomics 3
ENGL 161 College Composition I 3
MTHM 151 College Mathematics 3
SDEV 101 College 101 ^ 1
     
Spring Semester (First Year)
ACTG 152 Accounting II - Managerial > 4
CMMC 151 Oral Communications 3
ECNM 152 Microeconomics 3
ENGL 162 College Composition II > 3
PSYH 151 Introduction to Psychology 3
     
Fall Semester (Second Year)
BADM 165 Legal Environment of Business 3
BADM 251 Principles of Management 3
CISS 115 Exploring the Internet 1
MKRG 251 Principles of Marketing > 3
PSYH 261  Social Psychology 3
Science and Mathematics Elective*> 3
   
Spring Semester (Second Year)
MKRG 113  Principles of Salesmanship

 3

MKRG 221  Consumer Behavior  3
MKRG 247 Services Marketing >

 3

MKRG 255 Advertising and Promotion Management > 3
MKRG 256 Retailing Management > 3
Total Credit Hours: 64

 

1. *   Science and Mathematics elective selected from the General Education/Transfer Module.
2. >   Indicates that this course requires a prerequisite.
3. OR Indicates that a student may select either course which may have an effect on the total credit hours.
4. ^   A student must register for the orientation course when enrolling for more than six credit hours per semester or any course that would result in an accumulation of thirteen or more credit hours. 

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