Press Release
Posted February 4, 2019

Lorain County Community College’s Richard Desich Sales Institute, part of the college’s Business Growth Services, now offers a new sales training program and certificate with classes beginning Saturday, March 2 (9 week module programs).

This world-class program teaches salespeople to understand both the buying decision science and the internal questions that customers commonly ask and answers. With this knowledge, salespeople can now be more proactively prepared to:

• Help more customers say yes more often
• Eliminate decision resistance by changing the customer buying experience
• Create faster more productive partnerships with more decision influencers
• Differentiate themselves, their company and their solution

Upon completion of this program, students will receive a certificate of advance professional sales from The Richard Desich Sales Institute and become alumni of the program for networking opportunities.

For more information visit or call The Richard Desich Sales Institute Office at (440) 366-4323.